The Kyushu branch of Dentsu conducted a survey to determine the recognition factor that the new Kyushu Shinkansen will provide direct service from Kagoshima to Osaka after it opens for service next year. Only 27% of the people in Kyushu knew that, while only 16% in Osaka were aware of it. In fact, more than 30% of those surveyed in Osaka didn’t even know about the Kyushu Shinkansen. Dentsu thinks more PR work needs to be done in the Kansai area to increase the line’s economic benefit.