{"id":167390,"date":"2024-12-03T13:53:05","date_gmt":"2024-12-03T04:53:05","guid":{"rendered":"https:\/\/www.fukuoka-now.com\/?post_type=news&#038;p=167390&#038;lang=en"},"modified":"2024-12-03T13:53:05","modified_gmt":"2024-12-03T04:53:05","slug":"nishitetsu-enters-china-expanding-live-commerce-market","status":"publish","type":"news","link":"https:\/\/www.fukuoka-now.com\/en\/news\/nishitetsu-enters-china-expanding-live-commerce-market\/","title":{"rendered":"Nishitetsu Enters China\u2019s Expanding Live Commerce Market"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Nishi-Nippon Railroad (Nishitetsu) has launched &#8220;OMAKASE Live,&#8221; a live commerce service targeting China\u2019s \u00a544 trillion market. With its debut in November, live broadcasts showcase Kyushu-made products, including crafts and luxury items, via the RED platform. Initial broadcasts, featuring exclusive items such as panda-shaped hot water bottles, garnered positive feedback.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The initiative allows small businesses to export products with minimal inventory risk, leveraging Nishitetsu\u2019s logistics expertise. Weekly broadcasts are planned, aiming to popularize Kyushu products abroad. The company also seeks to foster entrepreneurship among its employees through innovative projects.<\/span><b> Source: <\/b><a href=\"https:\/\/www.nishitetsu.co.jp\/ja\/news\/news20241018\/main\/0\/link\/24_085.pdf\" rel=\"noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">Nishitetsu<\/span><\/a><b> \/ <\/b><a href=\"https:\/\/www.xiaohongshu.com\/user\/profile\/65aef6e5000000000e02620d\" rel=\"noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">Omakase Live<\/span><\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-167385\" src=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_omakase-live-2024_cl.jpg?resize=1400%2C1192&#038;ssl=1\" alt=\"Nishitetsu Enters China\u2019s Expanding Live Commerce Market\" width=\"1400\" height=\"1192\" srcset=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_omakase-live-2024_cl.jpg?w=1400&amp;ssl=1 1400w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_omakase-live-2024_cl.jpg?resize=300%2C255&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_omakase-live-2024_cl.jpg?resize=1024%2C872&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_omakase-live-2024_cl.jpg?resize=768%2C654&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Stay informed with the latest Fukuoka &amp; Kyushu news and events in English. Sign up for our <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">free weekly newsletter <\/span><\/a><span style=\"font-weight: 400;\">today and never miss a beat. Opt out anytime, your privacy is our priority. Get the inside scoop with <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">The Now<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Summaries based on public content, errors may occur during translation. Images credited independently. Send feedback using <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/contact\/\"><span style=\"font-weight: 400;\">this <\/span><b>form<\/b><span style=\"font-weight: 400;\">.<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nishi-Nippon Railroad (Nishitetsu) has launched &#8220;OMAKASE Live,&#8221; a live commerce service targeting China\u2019s \u00a544 trillion market&#8230;<\/p>\n","protected":false},"author":29305,"featured_media":167387,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-167390","news","type-news","status-publish","has-post-thumbnail","hentry","location-fukuoka-prefecture","news-category-business","en-US"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news\/167390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/users\/29305"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/comments?post=167390"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media\/167387"}],"wp:attachment":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media?parent=167390"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/tags?post=167390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}