{"id":167524,"date":"2024-12-06T13:39:39","date_gmt":"2024-12-06T04:39:39","guid":{"rendered":"https:\/\/www.fukuoka-now.com\/?post_type=news&#038;p=167524&#038;lang=en"},"modified":"2024-12-06T13:39:39","modified_gmt":"2024-12-06T04:39:39","slug":"kagoshima-reinforces-japans-wagyu-branding","status":"publish","type":"news","link":"https:\/\/www.fukuoka-now.com\/en\/news\/kagoshima-reinforces-japans-wagyu-branding\/","title":{"rendered":"Kagoshima Reinforces &#8220;Japan\u2019s No.1 Wagyu&#8221; Branding"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Kagoshima Prefecture is intensifying its promotional campaign for locally produced wagyu beef, which is recognized for its superior quality. The prefecture launched a unified logo emphasizing its distinction as Japan\u2019s top wagyu producer, bolstered by achievements at the national wagyu competition and high production volumes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To combat declining demand due to rising costs and economic challenges, the prefecture will expand marketing to restaurants, retailers, and consumers, including a giveaway campaign for 500 people in December. International exports, especially to the U.S. and Hong Kong, are also a focus for future growth. <\/span><b>Source:<\/b> <a href=\"https:\/\/www.pref.kagoshima.jp\/ag07\/ouenten.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Kagoshima Prefecture<\/span><\/a><span style=\"font-weight: 400;\"> \/ <\/span><a href=\"https:\/\/www.facebook.com\/shiota.koichi.pref.kagoshima\/posts\/1088905386576613\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Kagoshima Prefectural Mayor Facebook<\/span><\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_kagoshima-wagyu_2024_cl.jpg?resize=1400%2C1191&#038;ssl=1\" alt=\"Kagoshima Reinforces &quot;Japan\u2019s No.1 Wagyu&quot; Branding\" width=\"1400\" height=\"1191\" class=\"alignnone size-full wp-image-167528\" srcset=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_kagoshima-wagyu_2024_cl.jpg?w=1400&amp;ssl=1 1400w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_kagoshima-wagyu_2024_cl.jpg?resize=300%2C255&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_kagoshima-wagyu_2024_cl.jpg?resize=1024%2C871&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2024\/12\/fnn_kagoshima-wagyu_2024_cl.jpg?resize=768%2C653&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>Photo from JA Kagoshima official website <\/p>\n<p><span style=\"font-weight: 400;\">Stay informed with the latest Fukuoka &amp; Kyushu news and events in English. Sign up for our <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">free weekly newsletter <\/span><\/a><span style=\"font-weight: 400;\">today and never miss a beat. Opt out anytime, your privacy is our priority. Get the inside scoop with <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">The Now<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Summaries based on public content, errors may occur during translation. Images credited independently. Send feedback using <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/contact\/\"><span style=\"font-weight: 400;\">this <\/span><b>form<\/b><span style=\"font-weight: 400;\">.<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kagoshima Prefecture is intensifying its promotional campaign for locally produced wagyu beef, which is recognized for&#8230;<\/p>\n","protected":false},"author":29305,"featured_media":167532,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-167524","news","type-news","status-publish","has-post-thumbnail","hentry","location-kagoshima-prefecture","news-category-general","en-US"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news\/167524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/users\/29305"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/comments?post=167524"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media\/167532"}],"wp:attachment":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media?parent=167524"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/tags?post=167524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}