{"id":175502,"date":"2026-01-16T14:47:21","date_gmt":"2026-01-16T05:47:21","guid":{"rendered":"https:\/\/www.fukuoka-now.com\/?post_type=news&#038;p=175502&#038;lang=en"},"modified":"2026-01-16T14:47:21","modified_gmt":"2026-01-16T05:47:21","slug":"fatburger-japan-okinawa","status":"publish","type":"news","link":"https:\/\/www.fukuoka-now.com\/en\/news\/fatburger-japan-okinawa\/","title":{"rendered":"Fatburger Re-Enters Japan With Okinawa Store"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">U.S.-based hamburger chain Fatburger re-entered the Japanese market with a new outlet in Kadena, Okinawa, targeting demand from U.S. military personnel and foreign residents. The brand operates more than 200 stores worldwide and planned to expand to four locations in Okinawa within several years. Despite relatively high prices due to import costs and the weak yen, the opening drew strong demand. The company chose Okinawa for its concentration of U.S. bases and international visitors and positioned the store as its first step in an Asia-wide comeback. <\/span><b>Source<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"https:\/\/ryukyushimpo.jp\/economics\/entry-4835466.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ryukyushimpo<\/span><\/a><span style=\"font-weight: 400;\"> \/ <\/span><a href=\"https:\/\/www.okinawatimes.co.jp\/articles\/-\/1738680\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Okinawa Times<\/span><\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-175506\" src=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-us_2026_cl.jpeg?resize=1312%2C1018&#038;ssl=1\" alt=\"\" width=\"1312\" height=\"1018\" srcset=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-us_2026_cl.jpeg?w=1312&amp;ssl=1 1312w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-us_2026_cl.jpeg?resize=300%2C233&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-us_2026_cl.jpeg?resize=1024%2C795&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-us_2026_cl.jpeg?resize=768%2C596&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-weight: 400;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-175505\" src=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-jp-okinawa_2026_cl.jpeg?resize=1312%2C954&#038;ssl=1\" alt=\"\" width=\"1312\" height=\"954\" srcset=\"https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-jp-okinawa_2026_cl.jpeg?w=1312&amp;ssl=1 1312w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-jp-okinawa_2026_cl.jpeg?resize=300%2C218&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-jp-okinawa_2026_cl.jpeg?resize=1024%2C745&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.fukuoka-now.com\/wp-content\/uploads\/2026\/01\/fnn_fatburger-jp-okinawa_2026_cl.jpeg?resize=768%2C558&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>Photo: <\/span><a href=\"https:\/\/www.instagram.com\/fatburgerjapan\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Fatburger Japan IG<\/span><\/a><span style=\"font-weight: 400;\"> \/ <a href=\"https:\/\/www.instagram.com\/fatburger\" target=\"_blank\" rel=\"noopener\">Fatburger IG<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Stay informed with the latest Fukuoka &amp; Kyushu news and events in English. Sign up for our <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">free weekly newsletter <\/span><\/a><span style=\"font-weight: 400;\">today and never miss a beat. Opt out anytime, your privacy is our priority. Get the inside scoop with <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/mailmagazine\/\"><span style=\"font-weight: 400;\">The Now<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Summaries based on public content, errors may occur during translation. Images credited independently. Send feedback using <\/span><a href=\"https:\/\/www.fukuoka-now.com\/en\/contact\/\"><span style=\"font-weight: 400;\">this <\/span><b>form<\/b><span style=\"font-weight: 400;\">.<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>U.S.-based hamburger chain Fatburger re-entered the Japanese market with a new outlet in Kadena, Okinawa, targeting demand from&#8230;<\/p>\n","protected":false},"author":30292,"featured_media":175506,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-175502","news","type-news","status-publish","has-post-thumbnail","hentry","location-okinawa-prefecture","news-category-business","en-US"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news\/175502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/users\/30292"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/comments?post=175502"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media\/175506"}],"wp:attachment":[{"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/media?parent=175502"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fukuoka-now.com\/wp-json\/wp\/v2\/tags?post=175502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}