Sapporo Breweries, Ltd., a group company of Sapporo Holdings, Ltd. released a limited quantity of Sapporo Draft Beer Black Label “Hakata Gion Yamakasa Can” on May 24 in eight prefectures in Kyushu. Launched in 2016, this year marks the sixth release of this product. The package design features the lyrics of the Hakata celebration song “Hakata Gion Yamakasa” (celebratory song), which is always sung at festivals in Hakata, as well as the image of a festival float and symbolic of the Hakata Gion Yamakasa festival. The contents are the same as regular Black Label. Source: Sapporo Beer / PR Times
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