MrMax launched its revamped private label, GOOD Max!, on Oct. 20 with an initial range of 100 products. The retailer unveiled the food and household-goods range at its Kasuga store as part of its 101st year in business. The new packaging uses colorful designs intended to make product features easier to recognize. The company says it is maintaining its existing focus on price and quality. Some products have also been improved, including alkaline batteries with a storage life extended from seven to 10 years. Source: KBC News / FBS News

Photo: Mr. Max
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