Located just before the turnoff to Shiraito Falls, one of Itoshima’s most popular attractions, Yasushi Maeda’s family and staff grow 100% organic vegetables. Last month they opened an udon restaurant to showcase these veggies. With the mission of popularizing organic vegetables “that taste like vegetables did before”, Maeda will soon run workshops for professional cooks (and children), open a cake shop, a vegetable canning business, and a guest house where people (including foreigners) can learn about organic farming in Itoshima. In the meantime, drop by for their delicious Sanuki-style udon with veggies. Since we reported, they Mori no Okashi-ya Midori no Oto (confectionary shop) opened, where you can enjoy tarts and chiffon made from fruits from the nearby Shiraito forest.