Gyudon, a bowl of rice topped with seasoned beef, will be available at a discount of ¥30 from popular gyudon restaurants, Sukiya and Matsuya, this month. Both businesses hope to increase customer numbers and are working towards breaking down the stigma associated with imported beef after BSE was detected in imported US beef in the past. Sukiya has announced it will offer the discount from Apr. 5, 09:00 to Apr. 12, 08:00. Matsuya’s gyudon will be on sale from Apr. 8, 10:00 to Apr. 15, 15:00. Yoshinoya, another major gyudon restaurant chain said they have not decided to offer discounts.
Official Sukiya HP: http://www.sukiya.jp
Official Matsuya HP: http://www.matsuyafoods.co.jp/menu/
