Kayanoya, a premium broth brand from Fukuoka, has partnered with The Ritz-Carlton Fukuoka to offer two types of instant soup — “Kyushu Sea Bream Broth” and “Vegetable Broth” — as complimentary amenities in guest rooms. The soups, designed to appeal to international tastes, are intended to boost brand recognition among the hotel’s affluent visitors.
Positive guest feedback has led Kayanoya to plan for on-site sales by the end of 2024. The brand aims to leverage this collaboration to expand further into global markets, highlighting the appeal of traditional Japanese “dashi” flavors. Kayanoya’s sales have already tripled over the past three years, and the company is exploring new channels, including other luxury hotels and international locations. Source: Kubara Honke
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